Our 100% Vegan, 100% Cruelty Free, Sustainable Hair Care Products
We’ve done our homework to ensure that the brands we work with are healthy for the planet, and also for our clients and stylists. Part of this effort was finding brands that fit these criteria while still delivering great results. With this in mind, our hair care products come from some of the top eco-friendly brands. Let’s take a closer look.
Neuma boasts and impressive “zero list” – compounds found in the products of some other leading cosmetic companies, but not their own. The list of compounds that Neuma is free from includes sulphates, parabens, formaldehyde DEA & MEA, carcinogens, and others (find the full list here) – things that can either cause skin irritation or harm the environment.
The list of natural ingredients that they do use in their products includes apricot kernel oil, avocado fruit exract, chamomile, peppermint leaf extract, pomegranate extract, and many others.
Neuma’s products are free from synthetic fragrances (they still smell amazing) and are gluten free as well, making them safe for celiac sufferers. Certified by Peta (no animal testing and 100% vegan) and Green Circle (commitment to sustainability), and certified organic, their position as a leading eco-friendly hair care brand is airtight. Additionally, their packaging is made from 95% post-consumer (recycled) materials, with manufacturing using 100% certified wind power (offset).
We carry an array of Neuma shampoos, conditioners, and styling & care products for various hair types.
Maria Nila Stockholm
Maria Nila is a 100% vegan and cruelty free product line based out of Stockholm, Sweden. Their products are sulphate and paraben free (both known skin irritants for certain individuals) and rely on a variety of natural ingredients including argan oil, vitamin b5, blackberry extract, algae extract.
Maria Nila climate compensates all of their packaging, and partners with Zeromission, an organization focused on relieving poverty in developing countries, promoting sustainable land-use projects, environmental protection, conservation, restoration and protection, and management of terrestrial ecosystems. Maria Nila is also involved in donating to projects such as “Care for Wild Rhino Sanctuary” (translated), and in tree planting projects such as Plan Vivo.
We carry an array of Maria Nila shampoos, conditioners, and styling & care products for various hair types. We also carry their do-it-at-home temporary colour masques.
Green Circle Salon
Green Circle Salons provides the world’s first, and North America’s only, sustainable salon solution to recover and repurpose beauty waste ensuring that we can help keep people and the planet beautiful.
By partnering with Green Circle, we are able to transform beauty waste into a desirable commodity through their award-winning platform built by the industry, for the industry. Green Circle Salons helps our salon and the salon industry reduce its environmental footprint and provide options for consumers seeking genuine green options in salon care.
With an overwhelming 421 206 lbs. of waste created by the hair industry every single day, we recognize the importance of taking responsibility for our impact on the environment. The Natural is proud to be part of this incredible group of salons committed to recycling and sustainability.